hakuhodo

Hakuhodo SAC

has been supporting its clients with their marketing activities in Vietnam since 2001, by providing in-depth knowledge of the relationship between sei-katsu-sha and brands. With this knowledge grown from the deeper insight into sei-katsu-sha, we are uniquely able to build bridges between advertisers, sei-katsu-sha and society.

 

Sei-katsu-sha expresses the holistic person — an individual with a lifestyle, aspirations and dreams. All the branding work we do in partnership with our clients follows sei-katsu-sha insight.

Vision: Inventing the future with sei-katsu-sha

For over 30 years Hakuhodo and later Hakuhodo DY Media Partners have honed our Sei-katsu-sha Insight philosophy. Now, we are refining it further for our new mission: Inventing futures that will excite sei-katsu-sha together with our partners.

THE WAY TO INVENTION

ASK-DRAW-BUILD

ASK:
ASK as the first sei-katsu-sha.
DRAW:
Draw as-yet the unseen life scenes
BUILD:
Build the future.